The training developed as part of this project were offered to groups of minimum 6 craftsmen per country, aged over 50. The objective of these training courses is to equip professionals with skills that can stimulate their activity, their creativity and their preparation to face the digital world. The courses with these “pilot” groups referred to the resources of the “craft business guide”. This training, available to all, constitutes support for professionals in the development of their activities.
This downloadable manual, is very rich in content on crafts and on teaching methodologies adapted to crafts professionals. It will guide in the implementation of training courses which aim to support craft businesses in their marketing and communication strategy.
It helps to improve the skills of craftspeople thanks to the opportunities offered by ICT and social media.
The manual is available in the following languages. Chose and download.